Italy’s mountain refuges are experiencing a remarkable resurgence, driven by a growing preference for slow travel and authentic experiences. This trend is highlighted by the success of Prenota Rifugi the digital platform launched by the Club Alpino Italiano (CAI) which has seen a significant increase in online bookings in the first half of 2026.
The platform, which offers a seamless way to book accommodations in mountain refuges, has recorded approximately 8,000 pernottamenti (overnight stays) in the first six months of 2026. This represents an impressive 80% increase compared to the same period in 2026, underscoring the growing popularity of this mode of travel.
Expanding Horizons: The Appeal of Italy’s Mountain Refuges
The appeal of Italy’s mountain refuges extends far beyond its borders. The platform has seen a 10% increase in bookings from international travelers, with visitors from Germany, France, the United States, the United Kingdom, and the Netherlands leading the way. While Italian travelers still make up the majority of bookings, their share has decreased slightly from 80% in 2026 to 70% in 2026 reflecting the growing international interest in Italy’s mountain landscapes.
This trend is not just about reaching the summit or spending a day in nature. It’s about slowing down taking the time to immerse oneself in the landscapes, and experiencing the unique charm of each region. The refuges, once seen merely as pit stops, are now integral parts of the journey, offering a place to rest, recharge, and connect with fellow travelers.
Digital Platforms Enhance Accessibility and Planning
Launched in Prenota Rifugi has revolutionized the way travelers plan their mountain adventures. The platform allows users to browse available refuges, check real-time availability, and book their stays from the comfort of their homes or on the go. Its multilingual interface makes it accessible to international visitors, who can search for refuges by name, location, or using an interactive map.
One of the platform’s most appreciated features is the ability to combine bookings for multiple refuges along a chosen route. This not only simplifies the planning process but also encourages travelers to explore less-frequented areas, contributing to a more balanced distribution of tourism.
The platform’s success is evident in its user satisfaction ratings. Over the past year, it has maintained an average rating of 4.5 out of 5. Users frequently request the addition of more refuges to the platform, indicating a strong interest in multi-day trekking experiences and a desire for more comprehensive planning tools.
The Future of Mountain Tourism
The success of Prenota Rifugi reflects a broader shift in the way people approach mountain tourism. It’s not just about the destination; it’s about the journey. The platform’s digital tools make it easier for travelers to plan their adventures, while the refuges themselves offer an authentic, unspoiled experience.
As Antonio Montani, President of the Club Alpino Italiano notes, the platform’s success is not just about the number of bookings. It’s about creating a community of responsible, conscious travelers who appreciate the unique value of Italy’s mountain landscapes. The platform’s digital tools make it easier for travelers to plan their adventures, while the refuges themselves offer an authentic, unspoiled experience.
The future of mountain tourism in Italy looks bright, with digital platforms like Prenota Rifugi playing a crucial role in connecting travelers with the country’s stunning natural beauty. As more people discover the joys of slow travel and authentic experiences, the mountain refuges are poised to become even more popular destinations.
